Our blogs are designed to help small business owners who want to begin to understand digital marketing and attempt to improve page rank and overall visibility on the web. These articles can help you understand basic terms and concepts that should be foundational to any solid digital marketing strategy.
![](http://www.savvysistermarketing.com/wp-content/uploads/2017/12/cropped-savvy-sister-marketing-square-80x80.png)
Google Listing Scams
![Graphic showing social media usage from 2014-2016](http://www.savvysistermarketing.com/wp-content/uploads/2019/11/What-happens-online-in-60-seconds-700x1095-80x80.png)
Should You Even Use Social Media
![People using DuckDuckGo as their primary search engine is increasing as online privacy becomes a priority.](http://www.savvysistermarketing.com/wp-content/uploads/2019/03/Marketing-on-DuckDuckGo-80x80.png)
![Employees fist bumping each other](http://www.savvysistermarketing.com/wp-content/uploads/2018/11/employee-fist-bump-80x80.jpg)
Top Ways of Showing Appreciation to Employees
![Great customer services converts leads into sales.](http://www.savvysistermarketing.com/wp-content/uploads/2018/10/Customer-Service-80x80.jpg)
How to win a sale through great Customer Service via Phone
![The importance of AMP and ranking high on local search.](http://www.savvysistermarketing.com/wp-content/uploads/2018/09/mobile-phone-computer-80x80.jpg)
The Importance of AMP "accelerated mobile performance" A site must be mobile-friendly
![Instagram is young and thirty-somethings, and great for online commerce.](http://www.savvysistermarketing.com/wp-content/uploads/2018/09/instagram-for-small-business-80x80.jpg)
![Using chat can help you qualify leads and turn browsers into buyers!](http://www.savvysistermarketing.com/wp-content/uploads/2018/09/use-chat-to-qualify-leads-80x80.jpg)
Qualifying Leads Using Chat and Chatbots
![Requirements for SSL Certificates Vary By Search Engine](http://www.savvysistermarketing.com/wp-content/uploads/2018/08/Google-Requirements-for-SSL-Security-on-Websites-80x80.jpeg)
SSL Certificate Requirements Vary by Search Engine
![Does a user want the movie, or information about bee population? Google is learning to determine user intent.](http://www.savvysistermarketing.com/wp-content/uploads/2018/08/BumbleBee-80x80.jpeg)
User Intent and Organic Ranking
![iPhone with twitter logo](http://www.savvysistermarketing.com/wp-content/uploads/2018/02/small-business-marketing-on-twitter-photo-by-sara-kurfess-80x80.jpg)
Twitter Best Practices
![How many SSL security certificates do you need?](http://www.savvysistermarketing.com/wp-content/uploads/2018/06/SSL-security-layers-for-your-website-80x80.jpg)
How Many SSL Certificates Do I Need
![Public Relations for Small Business Owners](http://www.savvysistermarketing.com/wp-content/uploads/2018/03/Public-Relations-for-Small-Business-Owners-80x80.jpg)
PR for Local Small Business - Yes, You Can
![avoiding pop up ads makes a better user experience - woman sitting at computer smiling](http://www.savvysistermarketing.com/wp-content/uploads/2018/02/user-experience-hindered-by-pop-up-ads-photo-by-brooke-cagle-80x80.jpg)
User Experience and the Coalition for Better Ads
![](http://www.savvysistermarketing.com/wp-content/uploads/2018/02/Yelp-Help-80x80.png)
![Using PPC and Direct Mail together can help with branding and promotions.](http://www.savvysistermarketing.com/wp-content/uploads/2018/02/PPC-and-Direct-Mail-80x80.jpg)
Coordinating PPC Targeting With USPS Every Door Direct Mail
![Social Media Data Analysis Small Business](http://www.savvysistermarketing.com/wp-content/uploads/2018/02/Social-Media-Data-Small-Business-80x80.jpg)
Using Social Media for Market Research
![Websites That Work With Assistive Technology](http://www.savvysistermarketing.com/wp-content/uploads/2018/02/Accessible-Websites-80x80.jpg)
![](http://www.savvysistermarketing.com/wp-content/uploads/2018/02/responding-to-negative-reviews-80x80.png)
Responding to Negative Reviews
![Accessible websites CAN be affordable for small business owners.](http://www.savvysistermarketing.com/wp-content/uploads/2018/01/website-accessibility-site-content-accessibility-2018-80x80.jpg)
![Local SEO Best Practices](http://www.savvysistermarketing.com/wp-content/uploads/2017/12/local-SEO-Best-Practices-80x80.jpg)
![Local SEO Best Practices](http://www.savvysistermarketing.com/wp-content/uploads/2017/12/local-SEO-Best-Practices-80x80.jpg)
![Local SEO Best Practices](http://www.savvysistermarketing.com/wp-content/uploads/2017/12/local-SEO-Best-Practices-80x80.jpg)
Smart Local SEO Practices for Small Business
![Local SEO Best Practices](http://www.savvysistermarketing.com/wp-content/uploads/2017/12/local-SEO-Best-Practices-80x80.jpg)